Certified Professional Marketer

Tentang Program

Program Certified Professional Marketer berfokus pada penguasaan strategi dan praktik terbaik tingkat global. Mengacu pada Asia Pacific Marketing Federation (APMF) selaku penerbit sertifikasi global Certified Professional Marketer (CPM), peserta mempelajari metodologi modern untuk mengoptimalkan kinerja dan daya saing organisasi. Materi disampaikan melalui bedah kasus nyata dan formulasi rencana aksi strategis. Ditujukan bagi Marketing Manager/Officer dan profesional pemasaran yang ingin memperoleh pengakuan profesional internasional. guna memperkuat kapabilitas manajerial di skala internasional.

Lokasi Pelatihan

Syllabus / Materi

1. Modul 1 (Unit Kompetensi: INT-STD-001) - Global Framework & Principles of Certified Professional Marketer Mastering international industry standards, governance principles, and global best practice frameworks.
2. Modul 2 (Unit Kompetensi: INT-STD-002) - Strategic Analysis & Operational Gap Assessment for Certified Professional Marketer Evaluating organizational maturity, performing benchmarking against industry peers, and identifying improvement gaps.
3. Modul 3 (Unit Kompetensi: INT-STD-003) - Operational Execution & Program Governance of Certified Professional Marketer Implementing strategic initiatives, establishing monitoring dashboards, and managing cross-functional alignment.
4. Modul 4 (Unit Kompetensi: INT-STD-004) - Compliance, Risk Mitigation & International Accreditation for Certified Professional Marketer Ensuring adherence to global regulatory requirements, performing quality audits, and maintaining certification compliance.

Jadwal Pelatihan

Kompetensi Teknis

Persyaratan

Tenaga Pengajar